CAA Club Group of Companies (CCG)
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Background
The Canadian Automobile Association (CAA) is Canada’s largest not-for-profit automobile association, serving over 7 million members with emergency roadside assistance, exclusive Member Rewards, and a wide range of insurance, travel, and automotive services.
The challenge
Enhancing digital services
CAA Club Group of Companies (CCG), faced the challenge of enhancing its digital services to provide a more seamless and efficient experience for both members and drivers. To achieve this, they needed a Mobile Tire Change (MTC) web app to streamline scheduling while ensuring seamless integration with their existing system. Additionally, they required a CAARescuer solution to improve driver connectivity with roadside assistance calls. This involved a product discovery process, designing and developing the app's frontend, and integrating it with their backend for real-time call management.
The solution
Improving experience to boost efficiency
Our partner's new digital solutions have revolutionized roadside assistance and tire changes, making them more efficient than ever. The MTC web app simplifies scheduling, enabling members to request tire changes in seconds—saving time and effort. Meanwhile, CAARescuer empowers drivers with a robust tool to manage service calls, communicate with dispatch, receive real-time updates, and navigate seamlessly, ensuring faster and more reliable assistance.
The result
These new apps have redefined service efficiency and accessibility. The MTC app delivers a seamless, responsive experience across all devices and fully complies with AODA standards, ensuring roadside assistance is accessible to all users, including those with disabilities. Meanwhile, CAARescuer enhances call distribution for faster, more precise dispatching. Customers receive real-time service updates, while administrators gain full visibility into driver activity—improving coordination, efficiency, and response times.
Tools & libraries
Our approach
Our approach
Key Features Implemented:
- Seamless system integration for real-time service updates.
- AODA-compliant design to ensure accessibility for all users.
- Real-time GPS tracking for optimized dispatch and improved efficiency.
- Automated notifications to keep members informed at every step.
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The development and enhancement of these apps enabled CAA to elevate the digital experience for its members, providing a seamless and efficient way to request services with ease.
Design system
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7+ million members
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