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Why Femtech Needs Tailored Tech to Build Smarter Health Solutions for Women

Discover why tailored digital solutions are key to femtech innovation. Explore real-world success cases and how to choose the right tech partner.

Why Femtech Needs Tailored Tech to Build Smarter Health Solutions for Women
Authors
Vanina Vargas
Vanina Vargas
Marketing Manager
Culture
N
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August 13, 2025
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Femtech is transforming how people access care, but off-the-shelf software often fails to support its complexity. To make a real impact, femtech solutions need custom-built technology designed for privacy, inclusivity, and scale. At Somnio, we’ve helped turn bold healthcare ideas into secure, user-first products that drive real outcomes.

The Opportunity: Femtech is booming, but tech gaps still exist

From reproductive health and menopause care to oncology and preventative screenings, femtech is transforming how people assigned female at birth access healthcare. Yet despite rapid growth, many femtech startups face similar barriers:

• Generic, off-the-shelf software that doesn’t scale or adapt. 

• Fragmented user experiences across platforms. 

• Compliance and data privacy challenges. 

• Limited access for underserved or remote populations.

The answer? Custom-built, cross-platform solutions designed with medical-grade standards, user-first thinking, and long-term scalability.

Why custom digital products matter in Femtech

Custom technology isn't just about software; it's about enabling better health outcomes. While this blog focuses on femtech, many of the same principles apply to MedTech and other health innovation sectors.

A templated health app might be quick to launch, but it often falls short when patient outcomes, data sensitivity, or clinical collaboration are at stake. Tailored tech is not just a nice-to-have; it’s essential for:

• Personalization at scale

Every health journey is different. Custom solutions can adapt logic, interfaces, and features to each user’s profile to improve adherence, engagement, and impact.

• UX that builds trust

When you're dealing with sensitive health issues, the way your app feels matters. Clear flows, inclusive language, and accessible design can make or break user adoption.

• Data integrity and security

From HIPAA compliance to secure patient records, custom apps allow you to build the exact encryption, storage, and permission models your business and regulators demand.

• Integration with Health systems

Need to connect with EHRs, labs, wearables, or national health systems? Custom solutions provide the flexibility to make secure and reliable connections.

Download Whitepaper The Power of Flutter for MedTech Solutions

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Two Femtech success stories we helped bring to life

📈 FIBRA: Helping oncology patients stay on track

FIBRA is a mobile app that supports women in their fertility journey. It connects to a biometric device, tracks intimate health data, visualizes cycles, and provides personalized insights while ensuring privacy and a seamless user experience. The app also includes educational content and an intuitive onboarding flow to tailor each user’s experience.

Somnio collaborated closely with the team behind FIBRA to bring their vision to life. We integrated BLE device syncing for real-time biometric tracking, ensured 100% HIPAA compliance, and leveraged modern technologies like FlutterFlow to accelerate development.

The first version of the app was delivered in just 2 months, ready to support women through one of the most personal stages of their health journey. 

🏥 MI SIP: Expanding access to gynecological care

Access to gynecological services remains a major barrier for many communities across Latin America. Commissioned by the World Health Organization (WHO), MI SIP aimed to address this issue by developing a digital platform that streamlines access to care, coordinates appointments, sends reminders, and facilitates follow-ups for patients who often face systemic barriers. MI SIP set out to change this by creating a digital platform that streamlines access to care: coordinating appointments, reminders, and follow-ups for patients who often face systemic limitations.

Somnio partnered with the MI SIP team to develop a mobile-first solution optimized for low-bandwidth environments. We built smart scheduling flows, prioritized usability, and ensured the platform was fully compliant with data protection standards, including HIPAA. The result is a seamless and scalable tool that strengthens both patient autonomy and provider efficiency.

Choosing the right tech partner for your Femtech product

Not all digital product agencies understand what it takes to build secure, inclusive, and scalable health products. Look for a partner who:

• Has experience in healthcare software development.

• Uses modern tools like Flutter for fast, cross-platform delivery.

• Understands regulatory compliance and patient data sensitivity.

 • Embraces design thinking and co-creation with your clinical or patient teams.

• Can support you from MVP to full-scale launch.

As a digital product agency, Somnio brings together developers, designers, and product thinkers who care deeply about improving healthcare. We've helped build femtech products that work in the real world because we build them with the people who use them.

FAQs

What is femtech software development?
Femtech software development refers to designing and building digital tools such as mobile apps, platforms, or AI-driven systems specifically for women’s health needs.

How do I choose a healthcare technology partner?
Look for a team with real experience in health tech, proven security practices, and a collaborative mindset. You want a partner, not just a vendor.

Is Flutter a good choice for femtech apps?
Yes. Flutter allows you to launch fast on iOS and Android with a single codebase, reducing costs while maintaining a high-quality user experience.

Can custom apps be HIPAA-compliant?
Absolutely. A good tech partner will design secure data flows, encrypted storage, and proper access controls to comply with HIPAA or local regulations.

What kind of femtech apps can Somnio build?
From menstrual tracking and fertility apps to oncology platforms and wellness tools, we build digital products tailored to your vision and your users’ needs.

‍

Ready to build something meaningful?
Let’s talk. Somnio is your tech partner for building secure, scalable, and impactful femtech solutions.

Contact us

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